Wednesday, April 23, 2014

SVSEF leads U.S. in enrollment numbers

Solid increase this winter, too


     The Sun Valley Ski Education Foundation led the United States in enrollment numbers with the U.S. Ski and Snowboard Association (USSA) during the 2012-13 season, according to Brian Krill, USSA Club Development Manager.

     And this season, according to a recent SVSEF press release, SVSEF enrollment numbers climbed to a seven-year high in 2013-14 with 512 total athletes—the second-highest enrollment in the organization’s 48-year history.

     This past winter, the SVSEF programs attracted 205 alpine athletes, 164 cross country, 115 freestyle-freeski and 28 snowboard, according to SVSEF communications director Jody Zarkos.

     The 2012-13 season numbers prompted this comment from USSA’s Brian Krill. He said, “The SVSEF had the most registered USSA members of any club in the country. There are a lot of clubs in the country that don’t get on board with best principles and practices. (The SVSEF) is doing it right.”

     USSA, the national governing body of skiing and snowboarding in the United States, released the 2012-13 season numbers last Friday.

     SVSEF’s 600 members topped Vail, Co. with 525, Waterville Valley, Me. with 459, Team Summit (Copper Mountain, Colo.) 399, Green Mountain Valley School (Vt.) 381, Steamboat Springs, Co. 371, Telluride, Co. 356, Sunapee, N.H. 339, Stratton Winter Sports Club, Vt., 308, and Squaw Valley, Ca. 305.

     “While the numbers are simply data and there is not necessarily a value judgment, a club with 500 athletes has healthier enrollment,” Krill told in the SVSEF.

     He added, “The goal is for clubs to provide quality programming which we have benchmarks for including financial, organizational, athletic and programming. I think your numbers illustrate that not only are your athletes, parents and volunteers committed to the program, but your community is as well and that is good.”

     Rob Clayton, executive director of the SVSEF, said, “For having a surrounding area of 20,000 and the fact we lead the country in USSA enrollment is a great thing and says a lot. I think the trend will continue this year as well.”

     The USSA is the parent organization of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. Established in 1905, the USSA operates out of the national training and education facility, the Center of Excellence, at Park City, Utah.




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