Friday, March 7, 2014

BRIEFS


Wake Up, Hailey
    The Hailey Chamber of Commerce is sponsoring the monthly Wake Up Hailey! networking event on Tuesday, March 11, from 9-10 a.m. at Wood River Mattress at 101 Bullion St. E., across from Atkinsons’ Market. People are invited to come and enjoy a cup of coffee, a light treat and chamber chatter.
    For more information, call the Hailey Chamber at 788-3484.

Susan McBryant steps down from FMAA
    Former Hailey Mayor Susan McBryant stepped down last week from a position as one of three Hailey representatives on the Friedman Memorial Airport Authority.
    In a letter to the city, McBryant stated no reason for stepping down, and said she had been considering the move for some time.
    The City Council has not yet named a successor to fill the liaison position.
    The Airport Authority is in the process of overseeing a $34 million construction project at the airport to bring it into compliance with federal safety standards.


Chamber to host class on search engine optimization
    The Hailey Chamber of Commerce will host a business development class today, March 7, at noon at the Wood River Inn.
    The second of four sessions is designed to provide people with a better understanding of search engine optimization. According to a press release from the chamber, the class will help businesses get found on Google.
    “If your business relies at all on local traffic—foot or web—you need to be appearing in local search for your industry’s keywords,” the release states.  “This session will explain and demonstrate how to optimize your online presence for local search.
    The class will be taught by Brent Carnduff, owner of Echelon SEO.
    Cost is $10 for members and $20 for nonmembers. To register, go to www.haileyidaho.com  or call 788-3484.
    
Group creates central Idaho mountain bike route
    The Adventure Cycling Association has published maps for a 518-mile, mostly unpaved Idaho Hot Springs Mountain Bike Route.
    The two-map set guides cyclists through the landscape of central Idaho, offering four substantial single-track options and featuring access to more than 50 hot springs.
    The Missoula, Mont.-based nonprofit organization stated that it created the route due to the growth of “bikepacking” and the popularity of its Great Divide Mountain Bike Route, which traces the spine of the Rocky Mountains from Canada to Mexico.
    Adventure Cycling stated that it anticipates that cyclists touring the new Idaho route could represent a robust tourism niche for the communities along its corridor: Boise, Idaho City, Stanley, McCall, Cascade, Atlanta, Crouch, Garden Valley, Lowman and Placerville.
    The Idaho Hot Springs Mountain Bike Route is offered as a two-map set. The first map section features the main, off-pavement route—a loop route that primarily follows dirt roads for 518 miles, with a few stretches of pavement in the mix. Cyclists attempting any of the four single-track options, featured on the second, supplementary map section, should know their own ability and prepare for challenging conditions, the organization stated.
    The maps can be found at www.adventurecycling.org/idahohotsprings.

Senior Connection to hold March for Meals campaign
    The Senior Connection will participate in the national 2014 March for Meals campaign, with a Paddy Wagon for lunch on March 17, Bonanza Bingo on March 18, Bibs and Ribs on March 21 and Root Beer Floats at Albertsons on March 22.
    Donations are accepted at Albertsons and The Senior Connection at www.blainecountyseniors.org. Changes boxes have been set up in businesses throughout Blaine County.
    “In this tough economy, the food and human contact we provide to seniors in this community is needed more than ever,” said Senior Connection Executive Director Kim Coonis.
    March for Meals is a national campaign held during the month of March, initiated and sponsored by the Meals on Wheels Association of America to raise awareness of senior hunger and to encourage action on the part of local communities. For more information, visit www.marchformeals.com.

Hailey Radio Shack escapes closings
    Despite a national news story detailing the closing of 1,000 Radio Shack stores nationwide, the store in Hailey will remain open for business as usual.
    “We are fine because we are private,” said Hailey Radio Shack franchise owner Lane Jensen.
    Jensen said he thinks many of the stores that are closing could become franchise operations like the one he operates. He said stores like his are free to sell a diversity of products, as long as he also sells Radio Shack products.
    “We have to order a certain amount of products from the corporation each month to keep the name,” he said.
    USA Today reported on March 5 that “RadioShack will close up to a fifth of its nearly 5,200 U.S. stores amid widening losses in an effort to remake itself for a more competitive era of electronics retailing.”

Historic building gets new use
    A historic brick building on Main Street in Ketchum that used to house Chapter One Bookstore has been turned into a showroom for Rocky Mountain Hardware products.
    The locally owned company manufactures solid bronze architectural hardware. The 1880s building at 180 N. Main St has been renovated to highlight the company’s complete offerings, including door hardware, accessories, sinks, faucets and lighting.
    “When this historic space became available, I immediately knew that we had to act quickly,” said Patsy Nickum, co-founder of Rocky Mountain Hardware. “This is one of three brick buildings on Main Street built by the same developer. The other two have already been beautifully restored; I knew this space, too, deserved to be properly preserved to honor our home town’s heritage.”
    Working with local builder Nate Scales, Nickum had the space completely gutted to the bare bones, fully exposing three-brick-thick walls and wood beam ceilings. She said the vision was to keep the space clean and simple using steel and glass railings and rough oak floors to create a loft-like feeling that is inviting and inspiring.
    
Ketchum hires local PR firm
    The city of Ketchum has hired local resident Jo Murray to help the city with public relations and communications projects.
    Murray’s firm was founded in California and has been in Ketchum since 2002.
    “We have the skills and talents here locally,” Ketchum Mayor Nina Jonas said. “With Jo’s experience and familiarity with our town, our communications efforts and messaging will be more effective.”
    Ketchum Special Projects Manager Lisa Enourato said Murray will help with newsletters, press releases and the city’s social media pages on Twitter and Facebook.
    Murray is also co-founder and past president of the Wood River Women’s Charitable Foundation, whose approximately 200 members have donated more than $1 million to Blaine County nonprofits.




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