Wednesday, September 1, 2010

Waller will be greatly missed

It is with great sadness that I read of Carol Waller's resignation as executive director of the Sun Valley-Ketchum Chamber & Visitors Bureau.

I was among the fortunate community and business leaders who had the honor to interview Carol in 1997 and then select her from among an exceptional group of candidates for the director's position. Since that time 14 years ago, Carol has been a cordial, competent and dedicated professional. She was not only the chamber's very able executive director, but also a community-minded advocate for innumerable events and causes in Blaine County. Her intelligent voice and tireless community participation on behalf of the chamber will be greatly missed.

It is my observation as a businessman that the chamber never had adequate funding to compete with other ski resorts in the marketing world (most of whom had marketing budgets several times greater than ours), but that Carol's creativity made the most of the little she was given to keep the Sun Valley and Ketchum names alive and viable.

It is always a shame when our business community loses a skilled professional voice and the chamber has indeed lost one. However, the community is fortunate that Carol and her family plan to stay in the valley and find other ways to contribute.

Len Harlig

Blaine County

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