Friday, October 10, 2008

Younger donors wanted

Wood River Arts Alliance to hold workshop


By SABINA DANA PLASSE
Express Staff Writer

Generations X and Y are changing the way arts groups raise money. A national expert on the matter will discuss the trend in an upcoming talk.

The Wood River Arts Alliance will hold a workshop, Recruiting Younger Donors, on Oct. 15, from 10 a.m. to 1:45 p.m. at the Wood River YMCA Community Room in Ketchum. Conducting the workshop will be Jim Hopper of the Collins Group, which is based in Seattle, Wash. and Portland, Ore.

The workshop is presented in partnership with the Sun Valley Center for the Arts, the Sun Valley Summer Symphony and the Wood River YMCA, with funding, in part, by the Idaho Commission on the Arts and the National Endowment for the Arts.

The cost is $15 for members of the Alliance and $20 for non-members who pre-register. Lunch is available to order for an additional $6. For those who register at the door, the cost will be $25. To register, visit wrartsalliance.org/Site/Registration.html, call 578-7720 or e-mail wrartsalliance@mac.com.

"Generation X and Y have had the Internet and other sorts of connections between media and technology to inform them on national and international issues," Hopper said. "Their social networking on sites such as Facebook and My Space has given them the opportunity to share their support and give gifts and it's fast. They are changing the traditional approach to fund raising."

Hopper's workshop is based on his upcoming presentation at the 2008 Idaho Statewide Non-profit Conference. This workshop will consist of two 90-minute sessions and will explore what Generation X and Generation Y are looking for in philanthropic engagements.

"In the first part, we will talk about trends in Generation X and Y giving, and the second part of the workshop we will discuss how to implement new technologies in current fund raising," Hopper said.

Hopper is known for his expertise in stewardship and new donor cultivation. Before joining the Collins Group, he worked in the non-profit arts community, as the Director of Development for the Village Theatre in Issaquah and previously as the Director of Development of the Idaho Shakespeare Festival.

"There is a risk out there," Hopper said. "All arts organizations have to their eyes wide open and need to plan accordingly, tighten their belts and need to be very concentrated and face to face with donors."




 Local Weather 
Search archives:


Copyright © 2024 Express Publishing Inc.   Terms of Use   Privacy Policy
All Rights reserved. Reproduction in whole or in part in any form or medium without express written permission of Express Publishing Inc. is prohibited. 

The Idaho Mountain Express is distributed free to residents and guests throughout the Sun Valley, Idaho resort area community. Subscribers to the Idaho Mountain Express will read these stories and others in this week's issue.