has soft touch
‘Animals take my heart’
By PAT MURPHY
Express Staff Writer
More than once, friends in a
moment of jest have asked Sherry Daech, "Would you adopt me?"
As humans, not likely.
But their banter about wanting to
be a foundling in Daech’s home stems from her reputation of providing
the best for animals in distress and in need of a safe haven.
Wood River Valley Realtor
Sherry Daech appears on the winter 2003/2004 cover of Fido Friendly
Daech—arguably among the most
successful Wood River Valley real estate executives and certainly the
most visible with her cherry-red HumVee emblazoned with bumper plates
promoting her Web site address—is a fanatic about pets.
"Business takes my time," Daech
said, reciting what passes for a personal creed. "Animals take my
This is not idle talk. Daech puts
her money where her mouth is as well as her heart.
She has purchased a seven-carat,
emerald-cut diamond that she says is to be auctioned off after her
death, with all proceeds to the Animal Shelter of the Wood River Valley.
She also has made provisions in her will for other bequests to the
The no-kill shelter also is
provided a Web site link (www.animalshelterwrv.org)
on Daech’s real estate home page (www.sherrydaech.com).
All this devotion to animals has
led to Daech being featured in a cover photo on Fido Friendly magazine,
published in Fresno, Calif.
She said she met the magazine’s
publisher, Susan Sims, when she visited the Sun Valley area two years
ago. After the conversation turned to pets, Sims suggested Daech also
buy an advertisement in the magazine.
However, that led to an even more
audacious proposal—buying the cover of the magazine.
Daech said she paid $6,000 for the
color photo cover, plus another $500 for a full-page ad of her company,
McCann-Daech-Fenton. Then the magazine assigned writer Jeni Friedrich to
provide a story about Daech’s real estate and pet interests.
The story, Daech said, has
prompted calls from all over the nation from former customers and
Copies of the magazine also were
included in the traditional presenters’ package at the recent Golden
Amusingly, the cover photo shows
four dogs with Daech and her HumVee—although she only owns a cat, Rover,
abandoned at her office, then adopted by Daech and provided regal
pampering at her home.
"From outhouse to the penthouse,"
she says of Rover’s lifestyle with a laugh.
Looking over Daech’s résumé offers
some hint of her yen to help down-and-outers. When she first came to the
Wood River Valley 35 years ago, she lived on sparse resources—first,
delivering newspapers, then as a tennis hostess, then as a fledgling
entrepreneur when she bought a trailer to live in and then to rent. From
there, her real estate career soared over the next 26 years.
Why no canine pets?
"I work seven days a week," she
explains. Cats tend to be more self-sufficient.
Nothing is too good for a cat in
Daech remembers one that arrived
on her doorstep only a month ago, lost, without a collar and in
distress. She arranged for the cat to be treated and kept overnight at
the Sun Valley Animal Center.
She then went to KECH radio and
arranged to have a "lost cat" notice broadcast.
A few days later, a man called
Daech, identified the cat as his that had strayed from home, and
retrieved the mouser.
"God looks after us, and our
animals," she said.